EquiTone Shampoos were voted the ‘Top Pick’ for color enhancement by the esteemed Horse Journal EquiTone Shampoo is a one step premium shampoo and conditioner that adds rich, brilliant color as it cleans and conditions. It adds vibrancy and vitality to the hair imparting a natural color and a brilliant shine. It is a must for rejuvenating sun damaged or body clipped hair and adding dimension and highlights to dull, dried out coats, manes and tails. EquiTone enriches the natural color of the horse. The Whitening shampoo adds an optical brightness to all coat colors as well as making white or gray coats stain free and sparkling white.